The Full Story
Our Brand Story
Behind our brand is a story of commitment, purpose and social mobility. We've built it based on real life experiences and an ambition to positively impact everyone around us.

Mission
We're passionate about creating a community where we can grow together so that you can fully experience what’s available to you without second guessing yourself or feeling like you don’t belong.
We know how easy it is, in those moments, to question yourself… or to step back entirely.
We’re here to change that.
Our products, events and toolkits are designed to remove the hesitation that comes with the unknown and replacing it with clarity and courage.
When we say we give you the map, it means we don't stick to "one right way" of learning how to read social cues or unspoken etiquette expectations. It means we open up the world so you can pick the direction so you can pick the direction that's most authentic to you.
Legacy and Impact
Encapsulate Living is not just a business. It’s a legacy.
We believe that access to knowledge and confidence should not be a privilege.
Just as our guides are designed to remove barriers to navigating new spaces, we are equally committed to doing the same for at least 50 A Level students or school leavers within the Manicaland region of Zimbabwe every year.
Our goal is simple. We're breaking down barriers to access, knowledge and education for both our customers and our beneficiaries.
Specifically, 10% of our profits goes to:
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providing interview outfits for students progressing into further education, vocational education or full time employment
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microgrants to support school fees, uniforms and essential resources
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financial support towards exam fees to enable continued progression
Every purchase plays a part in achieving that.
When you invest in your own experiences, you’re also helping someone else step into theirs.
Read our full impact report to find out more about how we're supporting communities.

